On 21 April 2015 Google is set to release a mobile ranking algorithm that will have a significant impact on its mobile search results. To ensure you’re not negatively affected by this update, make certain your site is mobile friendly before the algorithm hits. Google has said that this update … Read more about Will your site survive Google’s looming mobile update?
The Devil’s In The Link Data: How To Increase Your Chances Of A Successful Reconsideration Request
You’ve been penalized with an “unnatural links” manual action, be it partial or the dreaded site-wide. You’ve read through every penalty and link removal blog post and followed the instructions meticulously. You’ve reached out to hundreds, if not thousands of webmasters to get problematic links … Read more about The Devil’s In The Link Data: How To Increase Your Chances Of A Successful Reconsideration Request
Manual Spam Action Revoked – But It’s Still Listed in Webmaster Tools?
We love nothing more than receiving the beloved “Manual Spam Action Revoked” message in Google Webmaster Tools after working hard to get a valued client’s manual penalty lifted. There is very little in life more satisfying than seeing those four words (well, at least for us...). A question we … Read more about Manual Spam Action Revoked – But It’s Still Listed in Webmaster Tools?
Google Manual Penalties – The 101
Been hit with a Google manual action penalty, or just want to learn more about the topic? You've come to the right place. Over the last two years, webmasters have been rocked by an onslaught of Google manual actions (Google penalties). Innocent or guilty, websites have suffered massive traffic … Read more about Google Manual Penalties – The 101
Determining Bias to Search Engines from Robots.txt
This piece forms part of our academic series of research pieces relating to search engine optimization. It is authored by Yang Sun, Ziming Zhuang, Isaac G. Councill, and C. Lee Giles (2007). All copyrights belong to the respective authors. Abstract: Search engines largely rely on robots (i.e., … Read more about Determining Bias to Search Engines from Robots.txt
The Problem With Link Detox, LinkDelete, Remove’Em And The Like.
First off, let me start by clearly stating that this article is NOT an attack on Link Detox, LinkDelete, Remove’Em and similar tools and SAAS offerings. These tools are all well developed and supported, and have their place in the market – that is not the intention. What this post is about is the … Read more about The Problem With Link Detox, LinkDelete, Remove’Em And The Like.
The Google Panda Patent Explained
On March 25th, 2014, Google was granted a patent for the Google Panda update (# 8,682,892 B1). The patent was filed about a year and a half ago on September 28th, 2012 even though Google Panda was released in February of 2011. From this, it is likely that the patent filed in 2012 is probably a … Read more about The Google Panda Patent Explained
Should I Remove Links If I Have A Partial Match Penalty?
A common question that our clients ask us is whether they should remove links or take any action when they have a "Partial Match" penalty listed in Google Webmaster Tools. This question is the result of fairly inconsistent information on the topic, both from SEOs and Google itself. Within the … Read more about Should I Remove Links If I Have A Partial Match Penalty?
Even Google Can Suffer a Penalty…
Google penalties happen, its apart of life. Recently, the news has been filled with how Expedia, RapGenius, and a few other big name sites are suffering from penalties for shady SEO techniques. Your site might have been affected by the latest algorithm change or a manual review just like them but, … Read more about Even Google Can Suffer a Penalty…
Science Of The Interwebs
This page features lecture 13 of the Web Search II program, dated October 14, 2008. You may also download a copy of the slideshow here (right-click, Save As"). … Read more about Science Of The Interwebs